A very expensive shoe.
A pair of Louis Vuitton boots cost $4,500.00 and you can go to www.louisvuitton.com to get a pair. Chanel issues can set you back $2,875.00 You can visit their website at www.chanel.com for more information . As you could say some of the shoes cost more than a person would normally spend in a lifetime on shoes . Yet some people think they are a great value for the money .
Manolo Blahnik produces expensive shoes with a purpose . part of it is marketing and part caters to his clients. He believes that I shoe make a woman look sexy. This leads him to target women who need to look sexy, that is movie stars and fashion models. These people either have the money or get the money from other people and are willing to pay a huge premium to get the look that every other shoe maker would like to have. Then when a popular model is wearing a shoe he can sell it for much more than a regular shoe. The quality of the shoe becomes insignificant since the shoes he produces are purchased by women that will not want to wear the shoes for very long, he can produce very pore quality shoes and as long as they are fairly comfortable for a short period of time that is fine with his clients. The certainly will NEVER have to be re souled.
The other reason for shoes like Louis Vuitton cost so much is that they are produced in small quantities. This will allow them to charge a higher amount and not have to worry about making sure they sell all of the product that they produced. This is counter to most marketing methods, which generally try to produce a product as cheaply as possible and sell as many as possible. The Expensive Shoe market is a very small market, but plays an important part of the shoe making industry and that is to drive new designs. Shoemakers would love to produce the same shoe year after, it would be much cheaper and easier, but this would lead to a reduction in the amount of shoes needed each year and less shoemakers.
So even though expensive shoes may not be bought by most people they do help us have better looking shoes in the long run. So, the next time you wish you could have a Chanel Shoe, be happy in knowing you will have one close to it in a year or two.
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